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Work With Ed Roach
Ed’s expertise is available by the hour via phone, Skype, email or in-person. Get practical solutions to troubling branding issues.
The Branding Experts Blog
Read posts, comment and share insights on branding with Branding Expert, Ed Roach.
Latest From The Branding Experts’ Blog
Marissa Mayer CV Lessons: How To Get Hired Faster
By Jennifer L. Jacobson, Founder of Jacobson Communication
After the recent sale of Yahoo! to Verizon, Marissa Mayer’s CV became a topic of discussion when [...]
For many people who have businesses, the only awareness they have of their brand is what other people tell them. Other people's experiences. Mindful branding is a personal self-awareness of your brand. How do you feel about your brand? [...]
As you brand moves into the next phase of its existence, the prospect of succession comes into play. When you're prepared to retire, what will be the future hold for the fine company you've built over the years? If [...]
Too often we are buried in our daily whirlwind of business activity to remember the value and importance of our brand name. Ed’s weekly email tip not only helps me bring focus to this oft overlooked business necessity, but it also provides great, quick insights on how to develop, build and protect my brand identity. He’s like having a nagging mother telling you to wear a scarf in the cold … but because of this nagging, we never catch a cold and his constant reminders keep our brand strong.
Stu Sutton, Client
It is interesting to note that a majority of businesses feel that branding is marketing- the fact is, you cannot properly market if you do not have a well -defined BRAND. Ed’s tips are very valuable to aid in this.Karen Plunkett, Associate
Ed is so amazingly talented at branding. I struggled with a name and logo for my company for two years. He nailed in 10 minutes. I was blown away!!
Patricia Buxton-Dakides, Client