Monthly Archives: November 2009

DAY FIVE: Brand Booster 21

Today’s session is about your Brand Promise.

DAY FIVE: Brand Booster 21

Today’s session is about

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DAY FOUR: Brand Booster 21

Today’s session is about determining your brand’s personality.

When To Know When It’s Time To Re-Brand.


Re-branding. It’s a term that you hear a lot these days. When you hear the term in relation to changing one’s logo, this is an incorrect use of the term. Changing the logo won’t re-brand anything. If you understand that […]

DAY THREE:Brand Booster 21

Today’s session article is about Brand Values.

DAY TWO:Brand Booster 21

Today’s session article is about assembling your branding team.

DAY ONE: Brand Booster 21!


Today is day one of Brand Booster 21 over at Small Business branding.com. Authored by Vera Raposo and I to help small to medium sized business to focus their brands and give them a leg up on their competiton. It’s free and and […]