Attitude Is 100%
A friend sent me this brilliant message this morning and I felt I had to share it with everyone.
If: A B C D E F G H I J K L M N O P Q R S T U V W X Y […]
5 Steps For Turning Your Dreaded Employee’s Performance Around
From my many years of experience in leadership positions, I observed that supervisors and managers had challenging times in dealing with performance issues of employees. Some lost sleep worrying about the “confrontation” because they were unsure of themselves and their […]
Brand Awareness Podcast
I hope that you enjoy this episode of audio podcasts which features a discussion on the importance of brand awareness.
Brand As Second Skin
One ROI for a strong consumer brand is the fact that many people purchase products based on their perceived self-image. Some brands are so strong that individuals identify with them. They believe that they deliver more than the immediate use […]
Don’t Obsess Over Size.
In our society there is an urge to be the biggest and the best. Both are good things (don’t get me wrong). Being the best is a powerful goal and we should all strive to achieve our best effort. But […]
Jaimy Weiler Speaks From The Heart On Her Brand
As part of my interview series with “Thought Leaders,” consultant , speaker and author, Jaimy Weiler from “One Heart Waking – Business and Executive Consulting” shares her wisdom with us. Jaimy and her company “One Heart Waking” are truly […]
Panel Networking
Networking is an important part of my marketing activities. Recently I was asked to participate in an experts’ panel in the Softech Alliance Network’s Dragon’s Den Event. The format was that the assembled audience of roughly 250 IT business professionals […]
Guanxi. Branding’s Chinese Brother.
Guanxi is a Chinese word that essentially describes a deep relationship between two people usually outside of the family unit. In the business world it has great importance and if you are contemplating doing business in China, you’d be […]
How To Make Your CEO Brand A Leader.
What exactly is a CEO anyway? According to best selling author Warren Bennis in his book, “On Becoming A Leader,” he sums it up this way:“All leaders have four essential competencies. First, they are able to engage others by […]
The Brand Copycat Podcast
This audio episode of Ed Roach’s Two Cents Worth discusses why you should avoid copying the competition.
