DAY SIX: Brand Booster 21
Today’s session is on Validating the work done to date.
DAY FIVE: Brand Booster 21
Today’s session is about your Brand Promise.
DAY FIVE: Brand Booster 21
Today’s session is about
DAY FOUR: Brand Booster 21
Today’s session is about determining your brand’s personality.
When To Know When It’s Time To Re-Brand.
Re-branding. It’s a term that you hear a lot these days. When you hear the term in relation to changing one’s logo, this is an incorrect use of the term. Changing the logo won’t re-brand anything. If you understand that […]
DAY THREE:Brand Booster 21
Today’s session article is about Brand Values.
DAY TWO:Brand Booster 21
Today’s session article is about assembling your branding team.
DAY ONE: Brand Booster 21!
Today is day one of Brand Booster 21 over at Small Business branding.com. Authored by Vera Raposo and I to help small to medium sized business to focus their brands and give them a leg up on their competiton. It’s free and and […]
What’s That You Say?
Recently a customer asked me what difference it would make if the CEO of a company were the author of a blog but didn’t allow comments? My immediate answer was that that I didn’t think that they should have a blog if they had […]
Boost Your Brand in 21 Days!
Starting on November 2nd, over at Small Business Branding.com, myself and Vera Raposo (owner of SBB) will be hosting a FREE branding course we call BRAND BOOSTER 21! Every single day for 21 days, we will present a new […]



