Blog for Business.
Feed Yourself First!
It’s first thing Monday morning. As I sit here contemplating the week, I’m thinking about what efforts I’m involved with that help my own brand.
I have one networking event, a sales seminar with Jeffrey Gitomer, […]
Narrow Your Focus To Get In The Door
Marketing your brand is a tough game isn’t it? Most times you just seem to be spinning around and around and it’s just not sticking. You may even ask yourself, “Why can’t they see the value […]
From The Shark Tank To Your Eyes.
I thought I’d share a linking story with you.
The other day I went onto Twitter for the first time in as many days. There I noticed that a reader had posted a link to a story I had written for Noobpreneur.com. It […]
How To Avoid Blurry Positioning
If you find yourself in the role of consultant, how you express that role speaks to your brand. How you position your brand, is what defines it. Ideally you should embrace the services that best show your passion […]
Embrace The Limb
Considering all the words I write on branding, essentially all I’m saying is that if you’re not playing, you’re losing. That’s not to say that you’re not successful, but that you’re not being the best you […]
The Near-Sighted Brand
Sometimes I think I should put an branding eye-chart on my website for companies who have a hard time seeing the truth about their brands. If they were only 20/20 they’d be able to take on the competition […]
Is Social Santa coming down your chimney this year?
Has SME’s (small to medium enterprises) taken up the social networking banner? I’m coming off one of my branding projects and as part of the research we asked the brand customers if they use Facebook, Linkedin, Twitter or […]
How To Release Your Brand
So many businesses around us pay very little attention to their brands. Some are under the illusion that to have a brand is a question of choice. As some have said to me, “Ed, I’m not ready for […]
