101 Branding Tips Book Signing Tomorrow!

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I have a 101 Branding Tips book signing TOMORROW – FRIDAY (Oct 26) University of Windsor Small Business Centre opening. The Centre is giving away a free book every half […]

Get Your Expertise Out There

We are all experts in something. You might be humble in your discussion of your expertise, but be assured that you ARE an expert. I think that it’s imperative, that you share that expertise with your […]

How To Check If Someone’s A Scam

I got a call today from a person looking to get my business advertising using Facebook. While it was an interesting call, I don’t buy on the face of one call. I like to check things out and IF I’m interested I […]

Check Your Brand Positioning in 5 Minutes

Understanding brand positioning is very important if you want to correct misconceptions and off-brand opinions of your brand. You may have every intention of analyzing your brand to make sure that it is in a position of strength by participating in scientific […]

Does Web Viagara Exist For Your Brand?

I’m having great fun promoting my new book, “101 Branding Tips” (blatant promo). My main store front for distribution is Amazon. I am working on the Kindle version at the moment. Amazon presents a number of […]

Why Hijack My Subscriber List?

I’ve had my weekly mailing to my subscribers hijacked by competition over the last few weeks. For as clever as it was, I can’t see what the benefit was. I won’t give the guilty party any more free publicity, but as a […]

By |September 9th, 2012|Uncategorized|0 Comments

Embrace The Limb

Considering all the words I write on branding, essentially all I’m saying is that if you’re not playing, you’re losing. That’s not to say that  you’re not successful, but that you’re not being the best you can be. I’m saying that marketing […]

By |September 8th, 2012|Uncategorized|0 Comments

Is Your Brand Believable?

I’m struck lately by large companies who say one thing but clearly speak out of the other sides of their mouth. It strikes me that some PR person or ad agency is advising them to put a great […]

Fiverr Comes Through in Branding promotion

I’m in the throws of developing a promotion strategy for my new book, “101 Branding Tips – practical advice for your brand that you can use right now.” I was browsing through fiver.com and came across this dynamic duo […]

Designing A Very Public Logo For London, England

I read with great interest the very public way London, England is developing it’s new logo. It has at its basis the tried and true “I Love NY” logo. After the public out-cry and backlash the […]