Monthly Archives: March 2010

The Brand Copycat Podcast

This audio episode of Ed Roach’s Two Cents Worth discusses why you should avoid copying the competition.

Brand Positioning Podcast

I hope that you enjoy this episode of audio podcasts which features a discussion on the importance of brand positioning.

Group Love On Linkedin


A great place to get questions answered or meet plenty of potential leads and resources is Linkedin..The one frustrating thing though is that the site is deep and complicated. Many of my colleagues continually complain that they don’t know […]

Personal Branding Event Strategy


Every business person gets invited repeatedly to events for everything ranging from charity fundraiser, to industry trade show, networking events and organization mixers. Many of you reading this absolutely refuse to attend for any number of good reasons. I’d like […]