Ed Roach

Mentor – Coach or Trusted Friend?


Wikipedia defines mentors as: “a trusted friend, counselor or teacher, usually a more experienced person. Some professions have “mentoring programs” in which newcomers are paired with more experienced people, who advise them and serve as examples as they advance. […]

5 Tell-Tale Signs That You’re A Bookshelf Brand.


“A Bookshelf Brand” – it sounds like it might be a compliment doesn’t it? We might think that our bookshelf is where we keep our important stories and reference resources. I can see how one could think that way, but […]

How Would Ed Do It?


If you are no stranger to my blog (here) or my website, you will know that I offer an awful lot of free advice. I have covered every aspect of branding and shared the wisdom of others whose opinions I […]

Sound Advice


We are all familiar with visual brand images, but have you ever considered audio brands as part of your image? Every brand has a visual image including their logo and color palette. These elements are often developed with a special […]

Join Your Customers Online


Because most businesses customers are online today, marketers are switching more and more of their promotional dollars to email and web marketing. In a recent survey from Unica, 45% of marketers answered positive that they would be switching more […]

Results May Vary


Building businesses whether online or off, is actually a long journey. The road to your success will be wrought with hurdles and rewards. And for all the business plans and marketing strategies that you pay hard earned cash for, one […]

Attitude Is 100%

A friend sent me this brilliant message this morning and I felt I had to share it with everyone.

If:
A B C D E F G H I J K L M N O P Q R S T U V W X Y […]

5 Steps For Turning Your Dreaded Employee’s Performance Around


From my many years of experience in leadership positions, I observed that supervisors and managers had challenging times in dealing with performance issues of employees.  Some lost sleep worrying about the “confrontation” because they were unsure of themselves and their […]

Don’t Obsess Over Size.


In our society there is an urge to be the biggest and the best. Both are good things (don’t get me wrong). Being the best is a powerful goal and we should all strive to achieve our best effort. But […]

Jaimy Weiler Speaks From The Heart On Her Brand

As part of my interview series with “Thought Leaders,” consultant , speaker and author, Jaimy Weiler from “One Heart Waking – Business and Executive Consulting” shares her wisdom with us. Jaimy and her company “One Heart Waking” are truly […]