5 Reasons Why Branding Won’t Work.
They’re never going to buy you’re the expert.
Here’s the thing, you really are an expert in your field, but here’s the rub – YOU don’t believe it. If you don’t believe in yourself , don’t expect customers to believe in […]
How To Open Doors To Your Brand.
What are you doing to improve your brand? Are you aware of what people are saying about you? It’s not enough to be just using traditional marketing to get your message out.
It’s time to take your brand to the […]
Webinar Your Way To Closing!
Staying in touch with customers is very important for business development. Adding value to the relationship keeps them interested in your services. One way you can provide value is the use of web-based-seminars or webinars. Lets say that you sell […]
Read Any Great Books Lately?
If you’re like me, I always have two or three books on the go. I’m always looking to improve myself. One business classic I’m reading is Dale Carnegie’s How to Win Friends and Influence People. Originally written in 1937, Carnegie’s […]
Double or Nothing!
Your business card is a simple and effective tool in sales. That little 3.5″ X 2″ message can make or break your first impression. How much importance you put on it will make you money or leave it behind. Your […]
Is Your House In Order?
PLACE BRANDING.
Are you looking for that magic bullet that will reinvigorate your community and attract investment? Direct your attention to place branding. Like corporate branding, place branding embraces positive experiences to lure and win site opportunities, for communities around […]
Give Back Bucks.
Employees and suppliers are often over-looked as advocates of your brand. Both have a vested interest in your success. Here is an idea that will nurture their love for your brand.
Give Back Bucks!
Have some paper money printed up that […]
Write Your Way To FREE Publicity.
Publicity – it is seen as free advertising. Everybody wants positive publicity. Wouldn’t it be great if you could control publicity?
Well you can.
There are two ways to get publicity that you can do today that has a good […]
Are You Getting My Weekly FREE Branding Tips!
Every week I email several hundred companies my FREE branding tip of the week called, “Ed Roach’s Two Cents Worth.” For a taste, take a look at this week’s installment.
For more like that, just sign up and start getting great tips every […]
How Branding Can Impact Your Bottom Line
So – you’ve decided it’s time to cast your own shadow. You are an entrepreneur at heart, and you’ve got the encouragement of family and friends. You’ve talked to an accountant and corporate lawyer. You signed a lease on a great new office, and […]
