I’ll be presenting “The Merits of Properly Branding a Christian Radio Station” at the Radio & Records Christian Summit in Nashville on October 27th at 4:15 at the Sheridan Music City Hotel. If you are a member of this media community, I […]
Distractions Are Good For Your Brand
I define distractions as what you do to take your mind off of business. As I write this, my Mastermind Group (previously identified as my MOOB group) is readying to begin our quarterly meeting – this time being held at […]
My first eBook unleashed!
You may have noticed the new promotion to our right. This the my eBook, The Reluctant Salesperson: An introvert’s guide to selling. It is the result of a discussion I’ve had through blogging with introverts from different parts of our planet who find it […]
When the cat’s away, the mice promote.
Summer is in full swing. It’s hard keeping clients focused when they’ve got golf to play and families to take to the cottage. Deadlines are pushed out and your sales are slow due to this desire for pleasure. Go figure!
What’s […]
What To Do – What To Do?
All around us the sky is falling or at least it appears that way. Even the best among us have days where it is tiring to keep the wheels spinning. Where is our next opportunity, when can we take a break and enjoy the […]
How to Compete with FREE!
Over the past few weeks I’ve been observing a common situation that continues to get the blood boiling among Graphic Designers world-wide: Logos done fast ‘n cheap!
A company I have an association with tried their hand at using those cheap logo factories on the […]
Do You Have A Magical Brand?
I just spent the last week with my wife walking the theme parks of Disney World. We haven’t been there in many years and a lot has changed. I have to admit that the Disney brand is alive and kicking […]
20 Questions To THE Perfect Customer!
We in business have tendency to want to leave no stone unturned when it comes to generating income. Are you targeting your efforts to reach your best target audience? Are you aware of just who this audience is? A good […]
Yap, Yap, Yap!
Technology has made many of us lazy communicators. One of the things that makes a brand great is communication with your customers. You can’t have a relationship if you’re not talking. It’s not enough […]
What is your Impression of Graphic Designers?
Graphic Designers. They are the talented people who bring your marketing materials to life. They are the people responsible for selling your products or services from a visual perspective. They are communications experts.
Those are my words. How do you feel towards graphic designers? What […]
