Ed Roach

Snatch Your COIN!


I just wrote an important little article on the importance of COIN (Circle Of Influence Networking) over at Small Business Branding. Essentially I discuss why it is valuable to your brand to keep an eye out for opportunities […]

5 Steps To The Motherlode!


That next telephone call or email could be the mother lode of opportunities. If you’re anything like myself, you’re fiercely proud of what you’ve accomplished to date. The relationships built over the years have not only delivered happy customers but […]

Did You Get My Latest Newsletter?


I just released the 53rd issue of my FREE newsletter,
USEFUL INFORMATION
. In this month’s issue the articles are:
• Santa’s Branding Checklist
• Advertise Your Online Business
• Joint Venture Benefits
• Great Meetings Are No Accident
• Networking Follow-up Tips
• The Power Of […]

The Brand Called You


I’m reading a pretty good book on personal branding called, The Brand Called You. So far it’s filled with pretty good information and action plans. I’ll deliver a proper review when I’m done. I thought if you were considering […]

How To Avoid The Meltdown Mentality.


Over the years I been through economic downturns and recoveries and a great deal of small businesses traditionally roll up their rugs and hide in the dark until its over. Marketing budgets being one of the first things that got […]

Does Size Matter?

I ran into an acquaintance yesterday and we got to talking about business. He made the comment, “It’s important to look big – don’t you think?”

It’s an interesting question. In our culture we equate big with success. Big houses, big cars and trucks, […]

Blog your Enthusiasm!

Here’s a great blog that focuses on enthusiasm. In these edgey times, we all must work harder to stay positive and not let negatives bury us.

I Won! I Won!

Well I laughed out loud when Judy “the foodie” Asman emailed me saying that I had won the first of a series of challenges over at FohBoh. The challenge was to dream up a catchy name for a new food service website. FohBoh is […]