Make 2010 the year that you take advantage of the web more to increase your business opportunities. Take the month of January to investigate gateways that you can use to best exploit the net. Some suggestions are to join Linked-in, start a
Watching a show on television that was featuring businesses who struck gold through Oprah, I was struck by one in particular. The logo on their building was different from the one on their door which was different from the one on their packaging and […]
A terrific interview with America’s leading place brand expert, Ed Burghard. Ed discusses place branding and its unique attributes.
If place branding is of interest to you, then you will definitely appreciate Ed’s views on the subject. His opinion on branding mirrors my own. […]
Finding an audience for your brand to speak to takes a considerable amount of fortitude. First you have to determine who that target is and secondly discover where they hide out. Once you find their hot spots, you have to keep in mind the […]