Conventional business wisdom touts that you have to be the biggest, the strongest, the richest and the best. All worthy goals that build a dynamic economy. Capturing the mind of your customers is the basis for brand building. Once they have taken you […]
101 Branding Tips Book Signing Tomorrow!
Share this with any friends who are in business.
I have a 101 Branding Tips book signing TOMORROW – FRIDAY (Oct 26) University of Windsor Small Business Centre opening. The Centre is giving away a free book every half […]
How To Keep A Secret & Increase Sales!
A key strategy in branding is differentiation.
All businesses think they are different from the other fellow, but the fact is; most businesses follow – they do not lead. If you’re comfortable in this slot, then chances are your business […]
Make Print Interactive With Your iPhone
How cool and powerful is this? Just put a 2D barcode on your print materials and using the camera function on your iPhone scan it and be taken immediately to your website or anywhere on the web. The […]
