The Branding Experts – personal brand

1. Constantly complain about the economy.

2. Find the cheapest logo you can buy.

3. Keep your customers on hold.

4. Always sell on cheapest price.

5. Ignore any networking opportunities.

6. Don’t volunteer for anything.

7. Stop meeting regularly with your staff.

8. List […]

By Ed Roach|July 18th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

Every day – day in and day out you are your brand. It’s a forever effort. If you know anything about branding you’ll appreciate the fact that a nurtured brand works for you. Understanding what you stand for […]

By Ed Roach|July 16th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

Are you still selling with slogans attached to logos? While inspiring, a slogan doesn’t usually take much of a position. That job is left to positioning strategies. What is a positioning strategy? They are a strategy […]

By Ed Roach|July 6th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

For the last couple of years I’ve been working on getting a book out of my weekly branding tips. It’s called, “101 Branding Tips.” It’s just come back from Kim, my editor. She’s been very helpful. With […]

By Ed Roach|June 25th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

Are you in this precarious position? Sales are flat. You’ve downsized as much as the business can stand. You’ve streamlined your processes to be more productive. You and the staff haven’t experienced a raise in some […]

By Ed Roach|May 13th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

Another great Gitomer book!

Last week I attended one of Jeffrey Gitomer’s seminars in London Ontario. I’ve been a fan of Gitomer for quite some time. Twice before I lamely attempted to attend one of his events […]

By Ed Roach|April 20th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

A familiar song that I sing is “Blogging For Business.” I definitely get benefit from my blogging efforts. Things you can expect is not only leads but publicity and opportunities. A colleague of mine,

By Ed Roach|April 15th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|1 Comment

It’s first thing Monday morning. As I sit here contemplating the week, I’m thinking about what efforts I’m involved with that help my own brand.

I have one networking event, a sales seminar with Jeffrey Gitomer, […]

By Ed Roach|April 9th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

Marketing your brand is a tough game isn’t it? Most times you just seem to be spinning around and around and it’s just not sticking. You may even ask yourself, “Why can’t they see the value […]

By Ed Roach|March 29th, 2012|advertising agency, brand consultants, brand management, branding experts, business coaching, business directory, coaching, Ed Roach, personal brand, personal branding, starting business|0 Comments

From The Shark Tank To Your Eyes.

I thought I’d share a linking story with you.

The other day I went onto Twitter for the first time in as many days. There I noticed that a reader had posted a link to a story I had written for Noobpreneur.com. It […]