Branding Tips Blog

  • Ed Roach Branding Expert
    How To Draw In The World To Your Brand How To Draw In The World To Your Brand

    How To Draw In The World To Your Brand

How To Draw In The World To Your Brand

If you own a business then you should be engaged in what the marketing savy call in-bound marketing. That in layman’s terms is drawing customers in to you. The major part of my marketing is exactly this strategy. What I am doing here […]
By |February 25th, 2016|Uncategorized|0 Comments
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A logo is not just words, an icon, or color. It tells a story about your company, presenting your brand worldwide. Creating a logo is a challenging task which requires profound knowledge both of marketing and specific features of your brand’s business. Every day we […]
By |February 15th, 2016|Uncategorized|0 Comments
  • guy-sky
    How to position yourself as a branding expert webinar How to position yourself as a branding expert webinar

    How to position yourself as a branding expert webinar

How to position yourself as a branding expert webinar

If you’re a graphic designer you could benefit from our latest in a series of branding webinars. This thursday, February 11 at 2:00 EST Brand Academy is presenting  “How to position yourself as a branding expert.” Register here: http://bit.ly/1O1QiSQ  If you […]
By |February 10th, 2016|Uncategorized|0 Comments
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    5 Customer Service Tips for Smaller Businesses 5 Customer Service Tips for Smaller Businesses

    5 Customer Service Tips for Smaller Businesses

5 Customer Service Tips for Smaller Businesses

Guest Poster: Consumer Affairs for Brands Customer service is all about responsiveness, and small businesses face a special challenge when monitoring and responding to customer reviews. Often each employee in a small company does several jobs at once, so they can […]
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    Your Brand Theater Your Brand Theater

    Your Brand Theater

Your Brand Theater

Often times when you’re building a brand, you’re trying to show the best of an overall purchasing experience. Like any form of entertainment, they too are all about the experience. At first exposure you want that point in the relationship to be absolutely […]
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    How To Win The Hearts and Minds of your Customer? How To Win The Hearts and Minds of your Customer?

    How To Win The Hearts and Minds of your Customer?

How To Win The Hearts and Minds of your Customer?

A customer is aware of your brand from their first exposure to anything associated with you. Waiting at a light, they may glance at your logo on a vehicle. Working the room at a networking event, they may receive one of your cards […]
  • Branding Tips, Branding Expert, Ed Roach
    Branding For Start-ups Branding For Start-ups

    Branding For Start-ups

Branding For Start-ups

What is your brand? Your brand is your reputation. It’s the perception on the street or in your marketplace. It’s us right now, sizing each other up. What you think of the person sitting next to you is their brand  and […]
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    The Brand Tragedy of Dirty Crude Oil The Brand Tragedy of Dirty Crude Oil

    The Brand Tragedy of Dirty Crude Oil

The Brand Tragedy of Dirty Crude Oil

President Obama said “Shipping dirtier crude oil into our country would not increase America’s energy security.” during a press conference turning down the Keystone pipeline project. Besides the obvious disappointment experienced by our friends out west, […]